Agriculture is also being transformed by APTS. Increasingly; APTS spur the development of innovative programmers and research in the agricultural sector. Farmers worldwide are using ICTs to obtain market information, to bypass intermediaries and to obtain better prices for their products. Timely access to market information via communication networks also helps farmers make judicious decisions about what crops to plant and where to sell their produce and buy inputs. Additionally, APTS empower farmers, rationalize supply chains and improve productivity. APTS also facilitate research and development, and information sharing on agricultural farm extension technologies and approaches (such as the development of effective seed technologies), particularly those that can work to enhance food security and subsistence. APTS can also assist in provision of information that warns fisher folk of storms at sea or facilitates the prevention or treatment of crop or animal disease.


More than 60 percent of our population is dependent on agriculture and allied activities. Ecologically sound agriculture is knowledge intensive. Farm women and men need dynamic information relating to meteorological, management and marketing factors as related to crops and animal husbandry, fisheries, agro-forestry and agro-processing. The new approach to improving productivity and employment generation is information and knowledge intensive. Apart from information related to farming, rural women and men urgently need access to healthcare information. Increased health expenditure is an important cause of farmers’ indebtedness, one of the causes of suicides. Information on the health status of livestock and poultry, on-farm and off farm livelihoods and market-led entrepreneurship opportunities for the poor and the marginalized in rural India need attention. There is also need for promoting functional literacy among the adult illiterate and making learning joyful for the young through interactive pedagogic methodologies. All this can be effectively done through a network of Rural Knowledge Centers (RKCs) across the country that focus on skill building at the local level and information empowerment with the help of contemporary Information and Communication Technology (ICT) with the use of APTS tools.


Andhra Pradesh Information Service provider is intended to empower the weaker sections of the rural community through the use of ICT and to create rural techno entrepreneurs through the existing micro-finance network. APTS provided many accessible services to the villagers through the application of ICT. The services include prices of agricultural commodities, information on horoscopes, rural market places, matrimonial services, educational services, healthcare services, grievance redresses and provision of government forms etc. Users are also provided discount coupons for three private hospitals. Other services include net-to-phone and basic computer education.


The state of Andhra Pradesh (AP), India embarked on an ambitious program of reform to its irrigation sector In this large agricultural state, irrigation management has been revolutionized by transferring responsibility for the operation and maintenance (O&M) of irrigation schemes to groups of farmers In total, 10,292 Water User Associations (WUAs) have been created The reform required a number of very difficult changes, as the role of irrigation agency is gradually shifting from service provider to facilitator, and reform has not come without resistance and conflict However, early indications are overwhelmingly positive, as many irrigation systems are realizing increased revenues, an increase in irrigated area, and enhanced involvement of farmers in the operation of irrigation. The Andhra Pradesh Technology Service Ltd.(APTS) has provided a technology towards the changes. The programs aim to modernize AP’s government and vitalize its economy by making the providers of services such as irrigation, education, and health accountable to users and other stakeholders the emphasis is on making the reform process participatory through a process of extensive public consultations, and on achieving quick results.


The health status of India's rural population is a cause for concern, especially when health care is increasingly provided by private hospitals, and the spending on health is increasingly beyond the reach of rural poor. A paradigm shift from the current 'biomedical model' to a 'socio-cultural model', which should bridge the gaps and improve quality of rural life, is the current need. A revised National Health Policy addressing the prevailing inequalities, and working towards promoting a long-term perspective plan, mainly for rural health, is imperative. We have the special consent of APTS (Hyderabad) to use their technology on maternal health, Sisu Samrakshak (Child Protector). It provides essential information on different stages of life. APTS will aim to provide a platform for providing health related services to people such as information on PHCs, special schemes related to rural health and sanitation and ultimately link the health providers with rural communities in the best way possible.

Office Address:

APTS Ltd, 3rd Floor, R&B Bulding, MG Road, Labbipet, Vijayawada-520010, Andhra Pradesh, India.

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